The preparations for the country’s participation in the next global exhibition, Expo 2025 Osaka in Japan next year are on course. This was revealed by the Minister of Information, Publicity and Broadcasting Services, Dr Jenfan Muswere during a post-Cabinet media briefing in Harare this week.
“The nation is informed that Zimbabwe will be participating at Expo 2025 Osaka under the theme “Beyond the limits,” which was inspired by the country’s Vision 2030. The theme is also in line with the Expo theme, “Designing future society for our lives,” Dr Muswere said.
The minister revealed that the Government had signed a participation contract and had already submitted other requirements to the event’s organisers.
“The nation is advised that following the signing of the participation contract, Zimbabwe has since submitted its pavilion design, layout and storyline to the organisers and is well on course to meet all the deadlines,” the minister indicated.
Minister Muswere explained that Zimbabwe’s pavilion would incorporate contemporary technology to enhance interaction with visitors and create lasting impressions.
“The Zimbabwe pavilion will comprise a three-dimensional pavilion consisting of engaging and interactive advanced technologies, multi-media elements, and innovative design concepts that will create captivating and memorable experiences for the visitors,” he explained.
The country’s national stand at the international showcase will be used to capture Zimbabwe’s essence and market its investment and tourism potential.
“The pavilion will be anchored on the following pillars: Experience Zimbabwe; Opportunities and Our Future. The pillars will showcase Zimbabwe’s rich culture and heritage, tourist attractions, history and the Liberation Struggle, trade, investment and tourism opportunities, and aspirations under Vision 2030,” Dr Muswere submitted.
Expo 2025 Osaka is set to be held in Osaka, Japan, from 13 April to 13 October 2025. The government commenced its preparations for the global event a year ago when it appointed ZimTrade Chief Executive Officer, Allan Majuru to lead its participation effort as the event’s Commissioner General in March last year. In December last year, the government announced a competition for the logo design for the country’s participation in the exhibition. The winning design (pictured) by Simanga Sibanda was announced by the Minister of Foreign Affairs and International Trade, Dr Frederick Shava early this month.
